I feel very ambivalent about this book. On one side, it's very funny and fast-readable. It's not lifechanging, the tips in the book feel pretty much like ABC to me.
On the other, it comes up with a problem. The author proclaims that we shouldn't evolve for a man, but for ourselves. But the main issue is: the reader already bought the book not because they wanted to evolve, but simply because they wanna catch a man. Soooooo, basing your personal development on desire for sucess with the opposite sex feels very self-sacrificing... and contrary to what the book asserts, to say the least.
But even f you're not into self-help material, this book can be a good companion. It's fun as hell.